Tourism Board - Tiger Beer joint marketing partnership

Raising the bar – STB and Tiger Beer are embarking on a two-year joint marketing partnership, which includes showcasing our local talents!

First up, local artist Eugene Soh has created augmented reality (AR) effects for four Tiger District Bottle designs. The AR effects bring to life four tourism precincts – Chinatown, Katong, Bugis and Tiong Bahru – on the bottles.

There’s more to come. Cheers to that!